For Women 40+

Find the ONE Side Business That Actually Fits Your Life

The Second Chapter Starter Kit workbook mockup

Get real clarity in 90 minutes — without another course, another quiz, or another year of going in circles.

Instant PDF download 60–90 min to complete One-page game plan
Yes, I Want My Game Plan — $27

Instant access · Digital download · No perfection required

“You’re not lost. You’re just between the life you’ve outgrown and the one you’re ready to build.”

Sound familiar?

You’ve got the ideas. You’ve got the drive.
So why does it feel like you keep going in circles?

  • You get excited about a business idea, start building momentum — then doubt kicks in after a week or two and everything quietly fades.
  • You have so many ideas you can’t pick just one. So you research, compare, overthink, and end up exactly where you started.
  • You’ve taken the courses, watched the videos, filled in the workbooks — and still don’t feel clear on which direction is really yours.
  • You’re waiting to feel “ready.” But ready never quite arrives.

You’re not lazy. You’re not behind.
You’re drowning in possibilities and paralyzed by the fear of picking the wrong one.

What changes everything

The Second Chapter Starter Kit runs your idea through four reality-testing filters

Not passion. Not purpose. Not the intersection of what you love and what the market wants. Reality. Does this actually fit your skills, your schedule, your energy, and your life right now?

🎯
Skills

What can you do right now that others genuinely need? No new qualifications required.

⏰
Time

How many real hours do you have? Not ideal hours — your actual life, mapped honestly.

⚡
Energy

Will this refuel you or drain you? Sustainability matters more than excitement on day one.

🚀
Momentum

Can you take a real first step this week, with what you already have?

“Run your idea through all four — and you’ll know if it’s the one.”

No more guessing. No more circling.
Everything inside

Here’s what you get for $27

Everything you need to go from circling to clarity — in one focused weekend.

1
The Four-Filter Framework Workbook
A step-by-step guided workbook that walks you through all four filters — Skills, Time, Energy, and Momentum — and helps you test your idea against the reality of your actual life. Not the life you wish you had. The one you’re living right now.
2
The One-Page Second Chapter Game Plan
Print this out and put it on your desk. It captures your direction, your top strengths, your realistic schedule, and your very first step — all on a single page you can actually follow.
3
Exercises That Take You From “I Think This Could Work” to “I Know This Fits”
Not journaling prompts. Not vague reflection questions. Actual exercises designed to cut through the noise and give you a clear, earned answer — not a guess.

+ Three bonuses included free

Bonus 1
Audio Orientation

A 5-minute guided intro that walks you through the kit and tackles the most common roadblocks before they happen.

Bonus 2
The Wobble Fix

A one-page diagnostic to tell the difference between a real concern and fear dressed up as logic. Crucial for the moments of doubt.

Bonus 3
90-Day Milestone Map

A printable progress tracker split into three 30-day phases, so you know exactly what to focus on — and when.

This kit is for you if…

This is for you

  • You’re a woman 40+ with one or more side business ideas you haven’t been able to commit to
  • You have a history of starting over, overthinking, or talking yourself out of things
  • You want a practical framework — not another round of motivation
  • You can carve out one focused weekend to do the work
  • You’re ready to stop circling and start moving

This isn’t for you if…

  • You’re looking for someone to tell you which business to start
  • You want a done-for-you business plan handed over
  • You’re not willing to invest 60–90 focused minutes doing the work
Hi, I’m Jenny

I built this because I was you.

Jenny Levallius, founder of The Bold Biz

I’m Jenny Levallius — graphic designer, podcast host, and founder of The Bold Biz. I live on a small island in the Swedish archipelago, I work a full-time job, and I’ve been building this brand in one hour a day.

I spent three years circling my own ideas before I found a framework that actually worked. I tried multiple business models, invested in countless courses, and generated exactly one $9 sale before I stopped guessing and started filtering.

This kit is the tool I wish I’d had on day one. The one that helps you stop asking “but is this the right one?” and start asking “what’s my first step?”

You don’t need to become someone new. You need to trust the woman you already are.

— Jenny

Ready to stop circling?

One focused weekend. One clear direction. One next step.

The Second Chapter Starter Kit

$27

Instant PDF download · Complete in 60–90 minutes

  • Four-Filter Framework Workbook
  • One-Page Second Chapter Game Plan
  • Clarity exercises (not just reflection prompts)
  • Bonus: Audio Orientation
  • Bonus: The Wobble Fix one-pager
  • Bonus: 90-Day Milestone Map
Yes, I’m Done Circling. Give Me My Game Plan →

Digital download. All sales final.
Complete the work and you’ll have a direction — guaranteed.

No more guessing. No more starting over. Just a direction you’ve earned by doing the work.

Questions? Answered.

Most women complete the full workbook in 60–90 minutes. You can do it in one focused session over the weekend — or split it across a couple of evenings. Either way, you’ll have your Game Plan before the week is out.
No. There are no videos to watch, no modules to get stuck in, and no platform to log into. It’s a PDF workbook — you download it, print it if you like, and work through it at your own pace. No overwhelm, no tech required.
The filters are designed to surface a clear winner — but if two ideas come out close, the workbook includes guidance on how to break the tie. The Wobble Fix bonus also helps you tell the difference between a real concern and just plain fear.
It’s made for you. The kit was designed specifically for women who have circled the same ideas for years. The framework isn’t about finding motivation — it’s about removing the uncertainty that keeps you stuck. When you know your idea genuinely fits your life, the paralysis lifts.
Immediately after purchase you’ll receive an email with your download link. Everything is delivered as a PDF — no apps, no logins, no waiting. You can be working through it within minutes.
Because this is a digital product with instant access, all sales are final. That said — if you do the work, you will get clarity. That’s the whole point of the kit. If something isn’t working for you, reach out at hello@theboldbiz.com and we’ll figure it out together.
Don’t wait for ready

Your second chapter isn’t waiting for you to be ready. It’s waiting for you to begin.

One weekend. One direction. One step that actually moves you forward. For $27, that’s a pretty good deal.

Yes, I Want My Game Plan — $27

© 2026 The Bold Biz · Jenny Levallius · @theboldbiz · hello@theboldbiz.com